Luxury watch sales in the UK have surged during the Covid pandemic, yet new VAT rules and customs charges following Brexit, coupled with high commission fees on watches sold on global trading platforms, threaten to hit the pockets of UK watch lovers hard.
Founded early in 2021 by Gerry Hughes and James Syrett, two UK watch enthusiasts with a background in business and smart technology, Chasing Chrono is on a mission to support the many small and medium-sized watch dealers and makers across the UK get their fair share of this demand, whilst helping buyers side-step avoidable extra charges with a zero-commission platform and a growing network of accredited UK based dealers.
1000s of watches with price tags ranging from £100 to over £1million feature on the site. British watch artists and customizers have also signed up as members, as have specialist dealers of British-made watch brands, such as Robert Loomes and Smiths Watches.
MRComms is delighted to be helping Chasing Chrono fly the flag for the British watch market by providing consultancy support on brand positioning, alongside press office and copywriting services.
"There’s a real appetite for a national marketplace for watch enthusiasts in a post-Brexit world in the UK"
James Syrett, Chasing Chrono Co-Founder